The New Rules Of Business Clothing


If you’re like me trying to build a business, you know how competitive things are. Nowadays everyone is a business expert. Every kid in the street can’t wait to give some business advice (and they think they’re clever too!)

Whatever decisions you take in your business is up to you but what I’m going to do is make sure you look sharp in those business meetings.

It’s my job as an image consultant to give you both the good and the bad news: the fashion rules of business have changed!

You need every extra edge you can get to seal the deal and make more money. That’s why I want you, I urge you to dress 5 times better than your potential partner.

This is no time to “not give a damn”: the better dressed you are, the richer you will appear. So let’s take a look at some of my best tricks that will SCREAM to others that you’re the next Donald Trump.

1. Wear a pocket square!

beige suit with a pocket square

Wearing a suit just won’t do it anymore. Look, if you want to be perceived as the next billionaire, if you want people to KNOW that they can make money with you, you have to show you’re willing to step out of the crowd.

And what better way to do than than to wear a pocket square?

Think about it: you’ll still wear your suits and, at the same time, you get to show “you’ve got it”.

Pocket squares have been worn with suits ever since the beginning of the 20th century and they’re STILL fashionable. Even more, men have started wearing them with casual outfits.

I see absolutely no reason why you shouldn’t get one or ever a set of 3.

2. Try a pair of brown shoes!

brown brogue shoes

Black leather shoes are great but brown is the new black. You’re not like most men – you want to dress to stand out. A pair of brown shoes will make the world of difference. Just make sure you match them with a brown belt.

3. Wear cufflinks!

silver buttons

One accessory that’s less visible than the pocket square (but can make an even greater impact!) are cufflinks. For this you’ll need a shirt with a french cuff but trust me, it’s well worth the money.

Match the buttons with your eyes if you have them blue or green – the effect is amazing.


4. Get a stylish messenger bag

Don’t be like the next businessman with your black leather suit case that screams “I’m a geek outside the office too!” Get a nice messenger men’s bag with a stylish shape. Make sure it’s big enough, though, to be able to contain all your papers.

5. Go for a gray suit

If you don’t want to switch black shoes for brown, how about your black suit for gray? Even better, wear your new gray suit WITH your brown shoes.

Gray is versatile and communicates class. It can also be matched with both black shoes and brown shoes.

6. Wear a trench coat

guy in black suit and beige trench coat

Trench coats are THE #1 solution for your suit on rainy days. They’re fashionable, they’re versatile and they look good.

7. Get a pair of tortoise shell sunglasses

If you’re tired of your RayBan or Wayfarer sunglasses, how about a tortoise shell? You’ll definitely make an impression.

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